Is Mainstream media a reliable guide to the 2010 Australian Federal Election?

If you’ve been following any of the mainstream media election coverage here in Australia (stuff in the usual papers, radio and TV programs) you’ve no doubt got a good understanding of what is going to happen on election day. The mainstream media synopsis thus far is that a) Julia Gillard got off to a good start; b) Tony Abbott has established himself and that c) it seems likely that the coalition will be elected to run the country. Unless you’ve been looking at other mainstream media which says that a) Julia Gillard got off to a good start; b) Tony Abbott came flying up to and then past Julia Gillard and then c) Julia Gillard edged her way back in front but that it is still likely for her to lose the election. So where does that leave our understanding? I’m reminded of a similar series of events leading up to the Victorian State Government election about 8 years ago…

In almost every major paper and on almost every TV current affairs program the same thing was being said – Jeff Kennett would be returned to power, the only question was whether he would increase his majority. Every newspaper poll published said the same thing. All of the media and political experts said the same thing. And then something unusual happened. He wasn’t

So how reliable is mainstream media? To look at why the ‘experts’ got it so badly wrong you need to consider where they get their stories from – each other.

That is no insignificant fact. One journalist gets a hint of a story, runs with it and all others jump on board – right now any information is viable and any possible story is viable, hence this bruhaha over the ‘not Kevin leaks’ story that ran for a while. Most media outlets were running the story just in case it was true. So if the experts get their information from each other (and that includes the Party Pollsters who should know better), and they were wrong when the Kennett Government was ejected in Victoria, what are the odds that we might be witnessing a similar process now and what can you do about it?

For starters you need to find different information and you need to go where the experts are NOT going. That means you need to talk to people in the street, your neighbours, friends, anyone who isn’t an expert and find out what they think.

Here’s what I’ve discovered: The Boat People issue is of almost no consequence. The failure to act on Climate Change was appalling. People are 50/50 on this mining tax thing – on one hand they kind of bought the idea that maybe it wasn’t such a good idea and on the other hand they are mighty concerned that the Mining Companies could dictate to our Government. The Greens finally sound like they have a few more idea than they have in the past, especially when it comes to business and maybe this is their year.

So who do you count on? Counter Instinctive behaviour tells me that when all of the experts are saying the same thing based on the same sources, the risk of being wrong increases. I’m listening elsewhere. On a personal note, may we get the Government we deserve

For a Futurist, 50 Years isn’t so long ago

Aug 17, 2011

A quick note for the history buffs among us – in this month of August fifty years ago, the first components of the Berlin Wall were constructed with rings of barbed wire severing Berlin into visually distinct west and east Berlin. Russia’s main challenge at that time was the 10,000 or so East Germans each…

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The Flaws in Demand & Supply thinking

Aug 7, 2011

Let me start by saying that my Masters of Science qualification is NOT held in economics and with that said I’m holding an interested person’s perspective toward wanting to know ‘why’ and ‘how’. I have some questions and thoughts about the theory of Supply and Demand and would be happy to have some feedback from…

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Cultured Meat’s potential for energy and water reductions

Jul 18, 2011

Below you’ll find this afternoon’s discussion with ABC Darwin radio in which host Vicki Kerrigan chats with futurist Marcus Barber about the emerging research into lab grown meat as a potential addition to or replacement of, existing livestock farming methods.   The program streamed live on 105.7 ABC Darwin this afternoon, discussing the University of…

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Speaking of the Future at the World Futures Conference

Jul 11, 2011

Continuing the futures discussions on ABC Darwin Radio, this time with Paul Dale who is filling in for Vicki Kerrigan whilst Vicki is handling the breakfast time slot, we discuss some of the conference sessions at the World Futures Conference here in Vancouver   You can listen to the audio stream here and cue this…

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Getting Your Future Right

Jul 8, 2011

My slides from today’s presentation on ‘Getting You Future Right’ can be found at the link below   To those at the session, my apologies for the technical challenges and hope these slides can provide more context for you – contact me if you have any questions.  Access the Slides Here

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The Future of You Part 2

Jun 27, 2011

Here’s the upload of my conversation with Vicki Kerrigan at ABC Radio Darwin. In it I offer the first three of ten steps designed to help you get your future right. In last week’s session I left Vicki with a question to ponder: Is my life headed where I want it to go, and if…

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The future of… You

Jun 12, 2011

Futurist Marcus Barber will be joining ABC’s Vicki Kerrigan in Darwin for the first of an ongoing discussion about the future this Wednesday. Each week on Wednesday afternoon’s, Vicki and Marcus will discuss the future of something, how we prepare for the future, what the future looks like for some industries and other related futures…

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Innovation in Manufacturing – there really IS a Future! But action needs to happen NOW!

May 25, 2011

The panel session at the National Manufacturing Week 2011 went well though with four of us on the panel, time was quite compressed. Some really good thoughts from Phillip Chindamo from AIG, Damon Cantwell from Deloitte and Erol Harvey from Minifab, delightfully chaired by Sandra George from SEBN at the City of Greater Dandenong. Rather…

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Building on Innovation for a vibrant and sustainable future – a focus for future manufacturing

May 23, 2011

On Thursday I’ll be part of the panel that wraps up the National Manufacturing Week 2011 in Melbourne at the Melbourne Convention & Exhibition Centre under the theme of Meeting the challenges of the next generation of manufacturing with a focus on Innovation and Sustainability. It should be an interesting chat as we consider what…

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What Australia Can learn from Finland’s Education System

May 1, 2011

There’s lots to like about borrowing ideas from other areas especially where those ideas can lead to a significant positive shift. In the link below, Zaid Ali Alsagoff an educational blogging specialist highlights why the Finnish Education system stands as a potential model to embrace. And whilst there are examples of this type of thinking…

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