How Will You Prove You Are Who You Say You Are?

Here’s a little something I’d like you to think about. Are you really who you say you are? And, how do I know that I can trust you? Identity Theft is one of the most debilitating crimes a person can suffer for it strips away the very core of your own belief system and that of society’s belief in you as a ‘real’ person. Many don’t recover from the impact for years and yet we are very slack when it comes to protecting our identities and some businesses are doing very little to help us.

McDonalds in Perth have allowed their customers to be scammed of millions of dollars as a result of an organised theft using replacement scanners for EFTPOS cards in their stores. The dodgy devices were replaced and people who used the cards at various McDonalds stores in Perth discovered later that those devices enabled thieves to gain access to card details and pin numbers – to date an estimated $4 million dollars in thefts has occured according to the WA Police.

But the challenge gets deeper because now those details may have enabled criminals to build up the ‘100 Points’ target of identity that Banks and other businesses use to open accounts. And let me ask you this – when was the last time you asked your local Video Store to clean out its old records of ‘you’? Are you aware of what their data security measures are like? Do you shred those unasked for spam letters from credit card suppliers that have a good chunk of your personal information pre-printed or do you simply throw them out?

We need to be far more vigilant with the variety of personal information, how we use our credit cards and Direct Debit cards and we cannot rely on organisations where we shop, to have all their security bases covered. Sure the McDonalds case seems pretty lax, but at the end of the day, criminals will always look to discover weaknesses in how companies collect, use and store our personal information. Your identity is at stake – prove to me you are who you say you are

A quick look at the ‘Repeal Day’ concept – almost right

Jan 15, 2014

The Australian Government has announced a ‘Repeal Day’, intended to be used to axe the existence of hundreds of outdated laws. The concept is a good one, though for me, doesn’t quite get the Australian Parliament into a forward looking setting in how it could develop FUTURE legislation. So what could be done instead and…

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2014 – The International Year of Food Security

Dec 30, 2013

Continuing his run of suggesting an annual theme and idea of world focus for the year ahead, Futurist Marcus Barber has declared 2014 to be the International Year of Food Security. ‘The year ahead is going to bring into sharp focus, what has often been seen as an ‘other-world’ problem’ Barber says. ‘For a number…

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Coming up on New Year’s Day – a look ahead to emerging issues

Dec 29, 2013

Yes I know, committing to an early morning chat on ABC Radio on New Year’s Day may to some seem tinged with the ‘what were you thinking?’ bug, but hey, what better time is there than chatting about the future, than at prime New Year’s Resolution time? You’ll be able to listen to the stream…

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How your Company Vision is doing you harm

Nov 26, 2013

The Australian Strategic Planning Institute website has a new article on why Visions, rather than being useful shining lights, end up being ‘ruts’ for organisations.   Counter instinictivley and yet simply put, the never ending nature of some Visions leads to an inaction toward that Vision. Companies and individuals spin their wheels in a quagmire…

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Unlocking the promise of ‘teleworking’

Nov 19, 2013

One of the great things about technology (especially of the instantaneous ‘social’ kind) is the ability to attend a conference without leaving your office. Which is a salient point because yesterday I followed a number of the presentations looking at the idea of tele-working or remote workers, and did so by following the tweets of…

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Keeping your Future, grounded to Reality

Nov 18, 2013

About once a week I get a call from a client or a media group asking if I can tell them what the future will be like. The conversation usually goes something like this – Me: can I ask what you’re trying to discover? Journalist: Oh you know, something really catchy, about how the world…

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The 2013 Melbourne Cup – a Futurist Decides

Nov 13, 2013

Now before any of you rush out and stick your hard earned on anything I say here, please note that a) I’m answering this because I get asked every year and b) My track record is appalling. Still I’ve put a bit of thought into a near term prediction to see who you might like…

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Celebration of Hope fundraiser for Brain Cancer

Oct 17, 2013

Tonight I have the privilege of being the MC for Blackwood 8’s Celebration of Hope Gala Ball at the Manningham Function Centre in Doncaster. Blackwood 8 raise funds to find a cure of Brain Cancer and are strong supporters of Dr. Charlie Teoh’s Cure for Life foundation. With a crowd of around 300 it’s going…

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Marcus Barber’s Presentation from the V21 Digital Conference in Melbourne is available

Oct 2, 2013

‘ve just spent a delightful day learning about digital issues at the v21 Digital Conference at the State Library and my presentation at that conference is now available at the link below. My all too brief summary of presentations is also provided   Sessions have covered Branding, Blogging, case studies, education & health; future of…

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The ever increasing computing power replacing jobs by the thousands

Sep 23, 2013

When it comes to ‘anti-technology’ thinking, a term often thrown disparagingly at people is ‘Luddite’. Luddites were indeed anti-tech BUT contrary to modern day thinking, they had a particular dislike for technology that would put people out of work. If technology helped keep people employed or created more jobs they were all for it. Which…

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