For a Futurist, Focus is a Key Issue
What you look at, how you look at it and where you find your information are critical elements for developing far more effective strategy. Futures work is about removing the organisational blinkers to increase awareness of risks and emerging opportunities often through Environmental Scanning (ES). ES comes in all sorts of guises and the key to turning data into information or better yet, ‘knowledge’ requires an effective analysis framework.
Much of my current activity is geared around my co-founding of the Centre for Australian Foresight, a multi sector, cross functional research consultancy. We founded CFAF last year and kicked it off with an AsiaPacific Foresight Conference at the Perth Zoo
The book ‘Killing Trends – the Graceful Art of Innovation’ has been taken out of the freezer and is finally nearing completion! It’s taken me waaaaay longer than expected to finish this one and fingers crossed it’ll be just a few more months. I think 🙂
I’ve put my mind to: How GM Foods can be made to work and How to Stop Japanese Whaling in its Tracks (see articles below); Water Theft Increases – how society is likely to respond to increasing water restrictions, private storage capacity and opportunism; and Customer Service in a time of highly active consumers. I’m still yet to finish the book ‘Killing Trends – the Graceful Art of Innovation’ and have two others in development, so things are heating up!
My focus as a Futurist is also seeing me closely involved with The Australian Strategic Planning Institute which I have founded recently to help enhance the way in which organisations drive Strategic Planning and extract benefits from the process. The link between futures thinking and strategic planning ought to be explicit and unfortunately for most organisations, it isn’t. Other serious issues for strategic planning efforts include poor planning processes and a lack of accountability to the strategic plan the organisation develops. Hopefully TASPI will go some way to developing Strategic Planning into a much more effective discipline. Check out The Australian Strategic Planning Institute for further details. Remember if you’re looking to Find a Futurist, email us here
Over the past year I’ve been part of an advisory board for the Australian Bill of Rights Initiative and recently our group co-authored and submitted a small thought piece on the use of WIKIs as a means of engaging with stakeholders. You can find out more by visiting the ‘Re Public’ website link here Just recently I was asked to join the futures advisory board of the Lifeboat Foundation, a group looking to answer some of the existential problems for the species Homo Sapiens.
A Carbon Free Electricity generator idea is still developing bit by bit. The generator concept is much more fully developed than it was and I’ve met with a business advisor for suggestions and ideas for getting this thing to the market. This includes some very interesting opportunities for capital investment, Venture capital or a sell off/licensing of the IP. And with a chance to present at both the World Future Society in Vancouver in July and the Stockholm International Water Institute in Sweden in August, it’s already an active year
Here’s a little something I’d like you to think about. Are you really who you say you are? And, how do I know that I can trust you? Identity Theft is one of the most debilitating crimes a person can suffer for it strips away the very core of your own belief system and that…
Read More >‘World – we have a problem’ (apologies to astronaut James Lovell). We are killing ourselves with food and it’s happening at both ends of the continuum – millions starve each day whilst a gluttony caused obesity epidemic is killing others off in different ways. We have a growing global population requiring sustenance, whilst Climate Change…
Read More >Anyone looking at the final rainfall figures for Melbourne’s rainfall might be heartened by the news that the final result was about 10mm above the September average. Compared to last year’s disastrous result where we had about 12mm, it was over 50mm better. But I wonder if the final result, and the current ‘average’ isn’t…
Read More >Strategic Futurist Marcus Barber discussed the future of travel at the ANTOR session at The American Club in Sydney, NSW on the 24th of September. Along with Angela Smith from Roy Morgan Research, Martin Kelly from Travel Trends and Gail Rehbein from the Australian Centre for Corporate Social Responsibility Marcus proposed some of the emerging…
Read More >I’m heading to Singapore for a few days to facilitate a scenario planning workshop on behalf of the Asia Business Forum. There is something intimately exciting for a futurist to be going to arguably the most future focused of all countries and to spend just a brief time immersed there. There’s no doubt that great…
Read More >Greenwashing is a term used to define marketing actions by organisations, claiming to take an environmental approach to their products or services, when in fact, they are doing nothing or very little. Greenwashing is a form of marketing hype, and in turbulent times, many companies may be contemplating ‘sexing up’ their image by tapping into…
Read More >Strategic Futurist Marcus Barber will be the key note speaker at the Australian Computer Society’s annual conference to be held in Adelaide on July 30 at the Adelaide Convention Centre With the theme ‘Survive and Thrive’ Marcus will discuss the likely issues of the near term future and why right now, organisations do not have…
Read More >The next Advanced Strategic Planning one-day workshop being run by The Australian Strategic Planning Institute will take place at Rydges in Adelaide on the 13th of July and bookings are now open The TASPI workshops are jam packed with ideas and processes to ensure that your operational, business and strategic planning efforts deliver the…
Read More >Hands up if you remember the dot com bubble? Or how about the Y2K bubble? Housing bubble? ‘Bubbles’ as they apply to all things economic are little more than an oversupply of positive confidence in a particular area of economic concern. In fact ‘Bubbles’ are caused by the SAME things as ‘Recessions’ just at opposite…
Read More >Just a handful of places are left for The Australian Strategic Planning Institute’s one day Advanced Strategic Planning workshop at Karsten’s in Melbourne on the 26th of May. Please note that there are no places available for the June workshops in both Brisbane or Sydney, and the Adelaide workshop in July is half filled though…
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