For a Futurist, Focus is a Key Issue

What you look at, how you look at it and where you find your information are critical elements for developing far more effective strategy.  Futures work is about removing the organisational blinkers to increase awareness of risks and emerging opportunities often through Environmental Scanning (ES).  ES comes in all sorts of guises and the key to turning data into information or better yet, ‘knowledge’ requires an effective analysis framework.

Much of my current activity is geared around my co-founding of the Centre for Australian Foresight, a multi sector, cross functional research consultancy. We founded CFAF last year and kicked it off with an AsiaPacific Foresight Conference at the Perth Zoo

The book ‘Killing Trends – the Graceful Art of Innovation’ has been taken out of the freezer and is finally nearing completion! It’s taken me waaaaay longer than expected to finish this one and fingers crossed it’ll be just a few more months.  I think 🙂

I’ve put my mind to: How GM Foods can be made to work and How to Stop Japanese Whaling in its Tracks (see articles below); Water Theft Increases – how society is likely to respond to increasing water restrictions, private storage capacity and opportunism; and Customer Service in a time of highly active consumers.  I’m still yet to finish the book ‘Killing Trends – the Graceful Art of Innovation’ and have two others in development, so things are heating up!

My focus as a Futurist is also seeing me closely involved with The Australian Strategic Planning Institute which I have founded recently to help enhance the way in which organisations drive Strategic Planning and extract benefits from the process.  The link between futures thinking and strategic planning ought to be explicit and unfortunately for most organisations, it isn’t.  Other serious issues for strategic planning efforts include poor planning processes and a lack of accountability to the strategic plan the organisation develops.  Hopefully TASPI will go some way to developing Strategic Planning into a much more effective discipline.  Check out The Australian Strategic Planning Institute for further details.  Remember if you’re looking to Find a Futurist, email us here

Over the past year I’ve been part of an advisory board for the Australian Bill of Rights Initiative and recently our group co-authored and submitted a small thought piece on the use of WIKIs as a means of engaging with stakeholders.  You can find out more by visiting the ‘Re Public’ website link here Just recently I was asked to join the futures advisory board of the Lifeboat Foundation, a group looking to answer some of the existential problems for the species Homo Sapiens.

A Carbon Free Electricity generator idea is still developing bit by bit.  The generator concept is much more fully developed than it was and I’ve met with a business advisor for suggestions and ideas for getting this thing to the market.  This includes some very interesting opportunities for capital investment, Venture capital or a sell off/licensing of the IP.  And with a chance to present at both the World Future Society in Vancouver in July and the Stockholm International Water Institute in Sweden in August, it’s already an active year

The future of… You

Jun 12, 2011

Futurist Marcus Barber will be joining ABC’s Vicki Kerrigan in Darwin for the first of an ongoing discussion about the future this Wednesday. Each week on Wednesday afternoon’s, Vicki and Marcus will discuss the future of something, how we prepare for the future, what the future looks like for some industries and other related futures…

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Innovation in Manufacturing – there really IS a Future! But action needs to happen NOW!

May 25, 2011

The panel session at the National Manufacturing Week 2011 went well though with four of us on the panel, time was quite compressed. Some really good thoughts from Phillip Chindamo from AIG, Damon Cantwell from Deloitte and Erol Harvey from Minifab, delightfully chaired by Sandra George from SEBN at the City of Greater Dandenong. Rather…

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Building on Innovation for a vibrant and sustainable future – a focus for future manufacturing

May 23, 2011

On Thursday I’ll be part of the panel that wraps up the National Manufacturing Week 2011 in Melbourne at the Melbourne Convention & Exhibition Centre under the theme of Meeting the challenges of the next generation of manufacturing with a focus on Innovation and Sustainability. It should be an interesting chat as we consider what…

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What Australia Can learn from Finland’s Education System

May 1, 2011

There’s lots to like about borrowing ideas from other areas especially where those ideas can lead to a significant positive shift. In the link below, Zaid Ali Alsagoff an educational blogging specialist highlights why the Finnish Education system stands as a potential model to embrace. And whilst there are examples of this type of thinking…

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The role of Environmental Scanning in planning departments

Apr 13, 2011

Environmental Scanning (ES) is the process of paying attention to the world in which you operate in order to identify and gain a sense of potential signals of change in how your world is developing. When discussing the idea of ‘change’ we need to be clear – a potential signal of change is likely to…

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What Victoria can learn from Western Australia’s weather

Mar 19, 2011

When it comes to water management, there’s something of potential value that Victoria could learn from Western Australia’s weather given discussions about new dams If you have almost 60 days straight of above 30 degree days with pretty much no rain, how do you fill the dam? Well you don’t but you’ve put all of…

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What natural disasters tell us about societies

Mar 16, 2011

The natural disasters we’ve seen recently around the world have shown us much about the communities in which they’ve occurred. The images emerging from Japan, New Zealand and Australia as they’ve faced earthquakes, tsumanis, floods and fires stands on stark contrast to the mainstream media stories that suggests people of the world are not willing…

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What to do when phone lines go down

Mar 6, 2011

Hi everyone – a quick note to let you know that our phones lines have been down for a while now and we are working on getting them fixed. Our apologies for any inconvenience this may have caused you. In the meantime, try using either our 1800 number where you can leave a message only…

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Can GM Foods feed the world?

Feb 28, 2011

ABC journalist Adam Stephen interviews Marcus Barber on the subject of GM foods and whether they might be more widely embraced as part of the global food requirements   The interview (about 3& 1/2 mins) is available in MP3 format here and a link to the shorter web article is here.  Some key points –…

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A Vision for Australian Manufacturing

Feb 16, 2011

South East Business Networks, the City of Greater Dandenong’s longest running business development program, is an exceptional avenue for learning about issues to do with Manufacturing. This week they provided one ‘out of the box’ with an excellent presentation by Professor Goran Roos, a worldclass expert on Manufacturing and currently South Australia’s Thinker in Residence.…

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