For a Futurist, Focus is a Key Issue

What you look at, how you look at it and where you find your information are critical elements for developing far more effective strategy.  Futures work is about removing the organisational blinkers to increase awareness of risks and emerging opportunities often through Environmental Scanning (ES).  ES comes in all sorts of guises and the key to turning data into information or better yet, ‘knowledge’ requires an effective analysis framework.

Much of my current activity is geared around my co-founding of the Centre for Australian Foresight, a multi sector, cross functional research consultancy. We founded CFAF last year and kicked it off with an AsiaPacific Foresight Conference at the Perth Zoo

The book ‘Killing Trends – the Graceful Art of Innovation’ has been taken out of the freezer and is finally nearing completion! It’s taken me waaaaay longer than expected to finish this one and fingers crossed it’ll be just a few more months.  I think 🙂

I’ve put my mind to: How GM Foods can be made to work and How to Stop Japanese Whaling in its Tracks (see articles below); Water Theft Increases – how society is likely to respond to increasing water restrictions, private storage capacity and opportunism; and Customer Service in a time of highly active consumers.  I’m still yet to finish the book ‘Killing Trends – the Graceful Art of Innovation’ and have two others in development, so things are heating up!

My focus as a Futurist is also seeing me closely involved with The Australian Strategic Planning Institute which I have founded recently to help enhance the way in which organisations drive Strategic Planning and extract benefits from the process.  The link between futures thinking and strategic planning ought to be explicit and unfortunately for most organisations, it isn’t.  Other serious issues for strategic planning efforts include poor planning processes and a lack of accountability to the strategic plan the organisation develops.  Hopefully TASPI will go some way to developing Strategic Planning into a much more effective discipline.  Check out The Australian Strategic Planning Institute for further details.  Remember if you’re looking to Find a Futurist, email us here

Over the past year I’ve been part of an advisory board for the Australian Bill of Rights Initiative and recently our group co-authored and submitted a small thought piece on the use of WIKIs as a means of engaging with stakeholders.  You can find out more by visiting the ‘Re Public’ website link here Just recently I was asked to join the futures advisory board of the Lifeboat Foundation, a group looking to answer some of the existential problems for the species Homo Sapiens.

A Carbon Free Electricity generator idea is still developing bit by bit.  The generator concept is much more fully developed than it was and I’ve met with a business advisor for suggestions and ideas for getting this thing to the market.  This includes some very interesting opportunities for capital investment, Venture capital or a sell off/licensing of the IP.  And with a chance to present at both the World Future Society in Vancouver in July and the Stockholm International Water Institute in Sweden in August, it’s already an active year

2013 Trends – fair or fantasy?

Dec 4, 2012

Over at The Australian Strategic Planning Institute an observation has been made about the so called Top Ten Trends for 2013 and whether, with deeper consideration, the trends suggested deserve their place as new, or emerging or whether in fact, by relying upon them you might be chasing a ship that has long since sailed.…

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Open, Closed, Free or Fare?

Dec 2, 2012

Creative Commons is an approach that attempts to ensure that information in its various forms, can be shared by others for free. That is my take on it at least. And over time we’ve seen some major organisations shape the idea of ‘free’ to ‘free with conditions’ and ‘free for a fee’. The last one…

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The Energy challenge & rising prices

Nov 21, 2012

Some topics are too big to cover in a few minutes on radio. In this brief snapshot, the ABC Darwin’s Vicki Kerrigan and I chat about energy costs, causes and the future ahead for places like Darwin   You can download the media file here: Marcus Barber Future of Energy

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Cities of the Future: a view from Perth

Nov 19, 2012

What does a City tell you of itself, by how it shows itself? There’s much to be learnt by noting the small yet ‘obvious’ signs of life in any city you visit, that reveal to a certain extent, it’s ‘true self’. I’ll mention a few cities here but will focus on my most recent visit…

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The Melbourne Cup and a Futurist’s view

Nov 4, 2012

Okay the time has come again where people ask me, as a professional futurist, for my tips for the Melbourne Cup. As always I advise them that my area of expertise does not reside with horse racing so really, I have as much chance as anyone and their own system, of selecting a winner. That…

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Make your own teeth? Should parents have a ‘licence to parent’? and more on ABC Darwin

Oct 31, 2012

ABC Darwin’s Vicki Kerrigan and I chat about the future of dentistry – is it possible to grow you own teeth? Are dentist visits going to become a thing of the past? And in the second of today’s updates, we also chatted about the Future of Parenting – is it time that you needed a…

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Time to combine Life Cycle design & penalties for environmental waste to solve a ballooning problem

Oct 21, 2012

Organisations like CleanUp Australia and Take3.org have (along with many others) taken a leading role at identifying and removing waste that has entered our environment. Their efforts are fantastic yet have one clear problem – they rely on volunteers to clean up the mess of others, after the fact – it’s a ‘playing catch-up’ strategy.…

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Selective Consumption and the Retail sector

Oct 13, 2012

The Retail sector in Australia is slowing coming to grips with the fact that for the past 50 years, they’ve had a captured market and enormous profit margins. and that now, the times have changed. Whilst many point to the internet as a cause of their woes, others are pointing out the apparent high cost…

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Strategic Agility and the Art of Paying Attention

Sep 24, 2012

he many people who’ve been through one of The Australian Strategic Planning Institute’s workshops over the past six years, will know how much emphasis is placed on the need to pay attention to things going on around you. In particular as part of the idea of tracking your progress toward your desired future (your Vision).…

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How to Build an Effective Twitter Group

Sep 18, 2012

As a Futurist I’m often asked what I think about certain social media tools (and most technology for that matter). My answer is always aligned to the thought that ‘if the technology is working for you, and not against you, it’s probably a good thing. Here then are my thoughts about building up a useful…

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