Posts by Marcus Barber
Selective Consumption and the Retail sector
The Retail sector in Australia is slowing coming to grips with the fact that for the past 50 years, they’ve had a captured market and enormous profit margins. and that now, the times have changed. Whilst many point to the internet as a cause of their woes, others are pointing out the apparent high cost…
Read MoreStrategic Agility and the Art of Paying Attention
he many people who’ve been through one of The Australian Strategic Planning Institute’s workshops over the past six years, will know how much emphasis is placed on the need to pay attention to things going on around you. In particular as part of the idea of tracking your progress toward your desired future (your Vision).…
Read MoreHow to Build an Effective Twitter Group
As a Futurist I’m often asked what I think about certain social media tools (and most technology for that matter). My answer is always aligned to the thought that ‘if the technology is working for you, and not against you, it’s probably a good thing. Here then are my thoughts about building up a useful…
Read MoreThe Future of Beer (and alcohol)
Will alcohol have a legitimate place in societies in the years to come? As we slowly awaken to the horrendous impact of alcohol related harm and it’s social and financial costs, will Australia’s widely held acceptance of alcohol consumption begin to wane? This MP3 of my chat with Vicki Kerrigan on ABC Darwin drew…
Read MoreThe Top 3 Questions and Answers for the Future
Well as I’ve discovered them! These three questions (and my normal answers) are based on what I get asked consistently when I’m presenting or facilitating a session about Strategic Planning, ‘the future of…’, and how societies might look five, ten or twenty years from now: Question One – ‘What is the most important thing to…
Read MoreMars on Earth – is the red planet an indicator of things to come?
There’s a lot to like about Mars. For centuries the name given to the Roman God of War (in honour of its blood stained hue) it has given us an opportunity and point of focus to think beyond our own planet. There’s been some vast mythologies about the deep channels (interpreted as canals meant signs…
Read MoreThe Future of…
Most everything. The various papers, presentations, radio interviews, magazine articles, books and newspaper references have been reformatted in alphabetical order for easier access. Click on the ‘Future Of…’ tab and find what you are looking for under the headings listed, with links to each relevant item. You’ll find the future of Australia, food, technology,…
Read MoreThe Continued Rise of ‘Enoughness’
I came up with the term Enoughness in late 2008, and early 2009 as a result of some research I was assessing looking at emerging consumer behaviour. The manufacturing companies I presented to at the South East Business Networks session on Managing a Diverse Workplace discovered, Enoughness was a very different approach to the idea…
Read MoreNeed a Career Change? Here’s some roles to consider
Business Insider has a story today of 7 jobs you’ve never heard of and why they’re awesome which is delightfully amusing for two reasons: One – ‘Futurist’ makes the list at number 7; and Two – I’ve been employed in full time futures for over a decade (and part time for about ten years before…
Read MoreOur Disappearing World Languages
In this article on the LifeBoat Foundation’s website, Laurence Baines discusses the loss of languages around the world and the increasing shift toward the major five tongues. From a futures perspective we appreciate that a language often contains within it, a way of knowing that is missing in someone who may have learned to speak…
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