Events
The Continued Rise of 'Enoughness'
Sunday 15 July 2012
I came up with the term Enoughness in late 2008, and early 2009 as a result of some research I was assessing looking at emerging consumer behaviour. The manufacturing companies I presented to at the South East Business Networks session on Managing a Diverse Workplace discovered, Enoughness was a very different approach to the idea of consuming. In recent times in parts around the world there's been discussion about Enoughness and some of the ideas put forward are not supported by the research I conducted.
To ensure we're on the same page, then, and not confuse what Enoughness is, I've just put together an overview of how I came up with the label, what prompted it and what Enoughness is, and is not. You can download the 5 page PDF here. If you have any questions about the research or methodology, feelf ree to send them through and I'll answer as best as I can
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Events
Thursday 27 July 2017
This chat with Joseph Thomsen on @ABCGoulburnMurray was a look at the issues facing old school commercial TV networks in Australia, especially given Channel Ten's woes. There's a clue for Channel Ten right at the end which I doubt it'll will act on!
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Tuesday 30 May 2017
In 2010 I wrote a paper, the summary of which included an assessment of the emerging challenges facing many societies around the world, simply that multinationals failing to pay sufficient dues to enable a society to develop, will see a backlash from which they may not recover. That time is upon us
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Wednesday 3 May 2017
Some of you may have noticed Federal Government advertising for the Food Labeling Laws. What few people will know is that the model being put out there is pretty much the EXACT model I proposed back in the year 2000. Which just goes to show that to predict the future, sometimes all you have to do is wait. Well not quite but
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