Strategic Futurists; Value Systems Specialists

Events

Thinking outside the cloud - a new tourism angle for Queensland

Thursday 18 February 2010

Queensland is one state that leverages its weather to the hilt - and the fact is the 'Sunshine State' earns its reputation. The odd thing is that in the past week I've spent in the Gold Coast experiencing the warm, humid and often wet weather it has occured to me that Queensland might be missing a massive tourism angle.

And that angle is 'rain'.  Now this might seem a little bit out of the box and, given that parts of Queensland has started to experience lots of rain at a time when some of its core target market for tourism have been experiening 'none', perhaps its time that the Sunshine State started to embrace the abundant rainfall as a reason why people in Melbourne or Adelaide should come to Queensland for a holiday.

'Experience Rain and make a real holiday of it'.  Hey, its just an idea and perhaps the Sunshine State could benefit from thinking outside the clouds! 


See more events...

Keep informed - Sign up

Look ahead for your business - sign up for your exclusive updates.
name

email address

Events

2019 The International Year of the Cooperative
Monday 31 December 2018
Every year I aim to identify what I think a major focus of the upcoming year will be and in that light I'm declaring 2019 the International Year of the Cooperative. I'm prompted by a multitude of signals that my daily research has uncovered, many of which will be familiar to you -
Read more...
Can the United States Survive the Childish Tantrums of an Incompetent President?
Monday 24 December 2018
Here we are with the last posting of the year looking at the potential for wide ranging strategy for a country like the United States. Arguably the United States is undergoing its own version of #Brexit though without the vote of the people. Instead the dictatorial nature of what I see as an incompetent strategic leader is unilaterally withdrawing the USA from its long standing and beneficial partnerships with the rest of the world.
Read more...
When will the next Federal Election be held in Australia?
Tuesday 4 December 2018
I'm reluctant to make predictions but am getting a few calls so: My tip is on a March 2019 election - the 9th or 16th
Read more...