Strategic Futurists; Value Systems Specialists

Events

Marcus Barber at ANTOR discusses the future of travel

Wednesday 24 September 2008

Strategic Futurist Marcus Barber discussed the future of travel at the ANTOR session at The American Club in Sydney, NSW on the 24th of September.

Along with Angela Smith from Roy Morgan Research, Martin Kelly from Travel Trends and Gail Rehbein from the Australian Centre for Corporate Social Responsibility Marcus proposed some of the emerging shifts in the industry, the types of business models likely to emerge and what some of the key shocks to the industry might be in the coming years.  Angela provided some great insight as to existing research, especially with a perspective on the over 50's market; Martin offered a few predictions given current economic shocks and Gail suggested that Sustainability offers great opportunities to capture hearts and minds if embraced more fully by the travel sector.

Marcus then challenged the 80 or so people present to consider moving away from the 'postcard' model of travel to one that captures the emotional and experiential nature of why people are now choosing to travel.  Judging by the questions from the audience and the many during the networking session after the event, there's much to consider for many in the industry regarding the future of travel in Australia 


See more events...

Keep informed - Sign up

Look ahead for your business - sign up for your exclusive updates.
name

email address

Events

Searching for the Jobs of the Future
Sunday 3 December 2017
Facing the apparent onslaught of automation, what jobs might survive, what might emerge?
Read more...
React, Manage or Create - three pathways to the Future
Wednesday 1 November 2017
Short article over at the Centre for Australian Foresight looks at Three approaches to dealing with the emerging Future
Read more...
Fixing the O-Bike Disaster
Wednesday 27 September 2017
And trust me, it really is one. The O-Bike is another example of Theft of the Commons. And it needs to stop. Now!
Read more...